Will ‘social delivery’ boost online grocery shopping?
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Belgium’s Carrefour Market is collaborating with Shopopop. Customers can deliver groceries for others, such as neighbors, and earn between 6 and 9 euros. Orders are placed via the Carrefour Fast Delivery app, which offers same-day grocery delivery. Shopopop claims to be the largest crowd-shipping platform in the world. The 6 to 9 euros is a …