RECYCLE-CIG: encouraging proper disposal of electronic waste

RECYCLE-CIG is an initiative launched by Logista Italia, in collaboration with the Italian Federation of Tobacconists (FIT) and under an agreement with the Ministry of the Environment and Energy Security (MASE), to organize the collection, recovery, and recycling of used electronic cigarettes across Italy.

Through RECYCLE-CIG, consumers can conveniently dispose of their used electronic cigarettes at participating tobacconists without the obligation to purchase new products—a practice known as the “one against zero” formula. This approach simplifies the recycling process and encourages the proper disposal of electronic waste.

The collected devices are transported by Logista and tracked until they are processed for recovery, in collaboration with the Coordination Center for Waste Electrical and Electronic Equipment (RAEE). This ensures that materials such as batteries, plastics, and metals are appropriately recycled, reducing environmental impact.

Participating tobacconists are equipped with designated collection boxes for these devices. Consumers can locate the nearest RECYCLE-CIG collection point using an interactive map available on Logista’s website or through the “Logista per te” app. This initiative represents a significant step towards promoting environmental sustainability and supporting a circular economy by facilitating the proper disposal and recycling of electronic cigarette waste.

Logista is Europe’s leading integrated distribution operator, serving more than 200,000 points of sale in Spain, France, Italy, Portugal, Poland, the Netherlands, and Belgium. In our country, it has developed one of the largest logistics and proximity networks and reaches 60,000 points of sale in all Italian municipalities every week.

By the way, smoking kills. Tobacco consumption is the single most considerable avoidable health risk and the most significant cause of premature death in the EU, responsible for nearly 700,000 deaths every year. Around 50% of smokers die prematurely (on average 14 years earlier). Despite considerable progress made in recent years, the number of smokers in the EU is still high – 26% of the overall population and 29% of young Europeans aged 15-24 smoke.

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